WPP Toronto

Working with BDG Architects to redesign WPP Canadian HQ in Toronto we help strategize, curate and create custom art experience through their campus. Our scope focused on both EGD and art strategy. The outcome was 10 custom-designed artworks or installations, curating local mural artists and landmark moments including the lobby design.

Our goal was to authentically make the space feel creatively vibrant, artistically fresh, and local to the Toronto region. As a creative transformation company themes of diversity were told through each piece including a custom two-story tapestry at the core of their space. Lobby reception and signage were elegant and modern, while local artists brought authentic craft and culture to the space.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

BDG Architects

Created as part of the team at Acrylicize

Curation

Two Story Tapestry

Wayfinding

Modern, minimalist iconography and a refined material palette align seamlessly with the spatial design, ensuring a cohesive and contemporary aesthetic.

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